The Evolution of Entertaiment


The word entertainment is a broad concept that encompasses many different activities, from an individual choosing a film from an ever-expanding selection of pre-recorded products to a couple arranging for dinner and a show; from a wedding or other celebration to a performance designed for thousands; from a literary work or play to sports or games. The word has also been used to describe aesthetic effects and even moral edification, but its most common meaning today suggests amusement. The roots of the word are Latin inter-tenere and Indo-European ten, both of which mean to hold inside. The evolution of entertainment has demonstrated its ability to adapt and cross over various media with an almost unlimited potential for creative remix.

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Cape Town, South Africa